Bowers & Wilkins
Bowers & Wilkins 800 Diamond D5
Luxury audio flagship positioned in refined architectural space
A sophisticated product showcase for Bowers & Wilkins' premium 800 Diamond D5 speakers. The campaign positions these high-end audio components within an elegant, gallery-like environment that reflects the craftsmanship and prestige of the brand.
Client
Bowers & Wilkins
Services
Industries
Credits
- Photographer Phil Sills@philsills
- Director Zak Harney@zakharney
- DOP Josh Carrington Birch@joshbirchdop
Project Gallery
This project required a meticulous balance of product prominence and environmental storytelling. We scouted and secured a distinctive modernist interior with soaring ceilings, dramatic green paneling, and warm natural light—a space that would elevate the speakers beyond mere technology into the realm of luxury lifestyle. The photography and motion work capture the speakers as sculptural objects within this curated world, emphasizing their design pedigree and acoustic excellence through careful lighting, composition, and spatial arrangement.
Our approach integrated full production oversight, art direction, and technical expertise to ensure every frame communicated premium quality. The iconic speaker placement, symmetrical layout, and warm golden-hour light create visual harmony that speaks to the refined listener. Through coordinated stills and motion content, we delivered assets suitable for e-commerce, editorial, and brand storytelling—positioning the 800 Diamond D5 as an investment in both sound and design.
The Brief
Bowers & Wilkins flagship 800 Diamond D5 campaign. Client needed hero product photography and motion content that positioned the speakers as luxury lifestyle objects—not technical equipment. Deliverables: high-resolution stills and 15–30 second motion reels for digital and print. Core constraint: sourcing and securing a distinctive architectural space that would elevate the speakers without overwhelming them.
Key Activities:
Production & Logistics
Comprehensive location scouting identified a modernist interior with soaring ceilings, dramatic green paneling, and controlled natural light—a gallery-like environment that reflected premium brand positioning. We coordinated full-day studio shoot with specialized lighting rigs to isolate product form and materials. Art direction managed set dressing, negative space composition, and color grading strategy. Motion and stills captured in parallel. Scheduling and equipment management ensured on-time delivery within predetermined budget parameters.
Key Activities:
Delivery & Results
Delivered 40+ high-resolution stills and 2 hero motion reels, formatted for web, print, and retail deployment. Shot completed on schedule and within budget. Assets deployed across Bowers & Wilkins digital and retail channels, establishing visual language for 800 Diamond D5 product positioning.